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Paradigm teams up with Leadbay

27th April 2009


Paradigm has just appointed Leadbay as its lead generation partner, to provide its members with a ready source of new business.

Paradigm members will have access to the full range of Leadbay leads, covering mortgages, loans, debt management, life assurance and income protection from both Leadbay's bidding system and its time saving, fixed price 'Leadbundles'.

John Coffield, Head of Paradigm Mortgage Services says, "We chose Leadbay to partner because of the wide variety of leads that they have, the flexibility they offer our members and the fact that they are the only lead generator to offer true express consent.

"We like the fact that Leadbay stands by its lead quality promises and will refund our members for any lead that is uncontactable."

Grant Stevens, Leadbay's managing director says, "Paradigm is one of the most forward-thinking mortgage clubs in the UK at the moment. As almost the only mortgage club to offer its members shares in the company, Paradigm and its members work together to make each other successful and Leadbay has been brought on board to help them do that by offering them affordable access to hundreds of potential new clients every day."

Notes for editors

Leadbay forms a part of Add Momentum which launched in the summer of 2003. It focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference.

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