New Bidding Alerts Service Reveals Inside Information to Advisers

19th February 2009

Leadbay will be giving advisers strategic bidding information to help them target new clients more effectively.

Known as 'bidding alerts', localised lead price and bidding information not previously available, will be sent to individual advisers to help them get the new clients they are interested in and make more money than before.

The bidding alerts will be very targeted, sent to advisers bidding in specific areas to help them take advantage of low prices, or tell them of a sudden surge of consumers wanting advice in the particular area they are interested in. A free service, the alerts will help advisers get more new business opportunities, in exactly the areas they are looking for, at times when prices are lowest so that they make the largest returns.

The information contained in the bidding alerts could reflect a local drop in lead price on a particular product area the adviser is interested in - such as remortgages, first time buyers or life assurance leads, or a surge in demand in their requested postcode areas.

Grant Stevens, managing director of Leadbay says, "Bidding alerts will be of particular use to the small adviser firms who buy occasional leads in specific postcode areas, as well as the volume buyers who like bargains from time to time.

"Smaller adviser firms cannot always monitor the bidding on Leadbay to find out when prices are lowest so previously they may have missed out on the opportunity to get their desired new business at the lowest cost. Bidding alerts will give them the insider information that they need to get exactly the new clients they want with the opportunity to make a much greater return on their investment."

Notes for editors Leadbay forms a part of Add Momentum which launched in the summer of 2003. It focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference.

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