Leadbay Launches Critical Illness Leads

14th January 2009

Leadbay today launches critical illness leads. Leadbay is quickly expanding the type of leads that it provides in order to enable mortgage advisers to diversify as quickly as possible and maintain their income streams.

Critical illness will now be an option with life assurance leads so advisers will be able to choose to buy term assurance leads or whole of life assurance leads either with or without critical illness. Advisers will also be able to choose the postcode area in which they want the lead and be able to select potential new clients by the amount of life cover they are requesting, in bands from £5,000 to £500,000.

Every lead will be 100% exclusive to the adviser who buys it and delivered the instant the consumer has requested the advice.

Grant Stevens, managing director of Leadbay says, "This launch of critical illness leads will bring added benefit both to mortgage advisers who are looking to diversify, and to advisers who are already buying life leads but would like the extra income that targeted critical illness benefit will generate.

"What is more, so every adviser can be fully confident in their investment, Leadbay guarantees to refund the price of any lead we confirm as uncontactable."

Notes for editors Leadbay forms a part of Add Momentum which launched in the summer of 2003. It focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference.

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