 |
 |
|
|
|
|
| January Boom Brings Opportunities to Advisers |
|
|
|
| 3rd January 2008 |
|
Huge numbers of borrowers are already logging onto the internet looking for mortgage and loan advice and lead prices are plummeting as a result. This is giving advisers the opportunity to start the year very positively by snapping up large numbers of new clients at prices that may not be seen throughout the rest of the year.
The first few weeks of the New Year typically sees more borrowers enquiring about mortgages and loans than at any other time of the year and already the number of leads so far this year has exceeded those of 2007, presenting advisers with a huge business opportunity. Amazingly, over 120 borrowers’ submitted mortgage or loan enquiries through Leadbay internet sites on Christmas Day requesting advice; on New Year’s Day this figure quadrupled and it has risen substantially each day since then.
In a market-led system such as Leadbay, more leads means that lead prices are considerably reduced, on Christmas Day for example, average lead prices dropped to just £7 per lead; this year advisers can also take advantage of Leadbay’s fixed price option, Leadbundles, for those who want to know exactly what they are going to pay.
Simon Baker, Leadbay’s commercial development manager says, “Over ten percent of mortgage enquiries are typically received in January and, despite the credit crunch, this year is looking very promising. Tighter market conditions mean that advisers are looking for a system that will enable them to speak to just the clients that they want to deal with, with a much greater focus on prime borrowers.
“This boom in leads means that advisers who buy mortgage leads from a supply and demand system such as Leadbay find that they can buy only what and when they want and that as the number of leads increases, prices drop dramatically.
“This means that January gives intermediaries a huge opportunity to get many more clients for much less money than is usually possible.” |
|
|
|
| Notes for editors |
|
| Leadbay Loans and Leadbay Mortgages form part of Add Momentum which launched in the summer of 2003. It focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference. |
|
 back to press releases |
|
|
 |
The Advantage
Our leads are primarily sourced through the internet from customers who have
confirmed they are actively seeking a mortgage or loan, and wish to speak to an
advisor.
The Security
To ensure that the process is within FSA guidelines, Leadbay has been reviewed
and endorsed by the top UK compliance firm
threesixty
Our Goal
Leadbay's immediate goal is to provide the best service to mortgage and loan
advisers and professionals, by sourcing fresh internet enquiries. These are
then sold in the most flexible way possible, at the prices you want to pay.
Leadbay's long term goal is to become the industry leader, and through quality,
innovation and value for money, set the standard in lead provision.
|
|
|
