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| More Choice for Advisers |
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| 4th April 2007 |
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This week Leadbay is upgrading the service that it offers to mortgage advisers. The Leadbay website is being upgraded to offer both a better service and even higher quality leads.
As part of the upgrade, Leadbay are giving advisers the choice to buy telephone generated leads separately, if they choose, alongside their traditional internet leads. Many advisers prefer telephone generated leads as they feel they give them a better conversion rate as the potential borrower has already spoken to someone and confirmed their need for advice before the adviser calls them. Each telephone generated lead is qualified twice and the potential borrowers are confirmed as actively seeking remortgage advice by a live call centre agent.
Simon Baker, Leadbay’s Operation’s Manager says, “This is the start of a series of upgrades that will provide mortgage and loan advisers with an ever improving service and enable Leadbay to continue offering the highest quality of leads available.
“By creating a separate telephone lead category, we are enabling advisers to choose the leads from which they get the best conversion rates, so they can buy fewer leads to get more business and increase their return on investment.”
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| Notes for editors |
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| Leadbay Loans and Leadbay Mortgages form part of Add Momentum which launched in the summer of 2003. It focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference. |
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 back to press releases |
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The Advantage
Our leads are primarily sourced through the internet from customers who have
confirmed they are actively seeking a mortgage or loan, and wish to speak to an
advisor.
The Security
To ensure that the process is within FSA guidelines, Leadbay has been reviewed
and endorsed by the top UK compliance firm
threesixty
Our Goal
Leadbay's immediate goal is to provide the best service to mortgage and loan
advisers and professionals, by sourcing fresh internet enquiries. These are
then sold in the most flexible way possible, at the prices you want to pay.
Leadbay's long term goal is to become the industry leader, and through quality,
innovation and value for money, set the standard in lead provision.
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