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| Leadbay Loans launches into car finance |
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| 31st January 2007 |
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Leadbay Loans launches into car finance in response to adviser feedback. Car finance leads will be available to advisers from next week commencing 5th February.
Leadbay Loans has seen a growing demand for car finance leads from both mortgage and loan advisers at the same time as observing an increase in demand by borrowers. In response to this demand it has developed the Leadbay system to increase both the volume of leads available to advisers and introduce new services. Leadbay Loans will now give brokers access to both prime car finance leads and those with impaired credit.
Car finance through the internet is growing rapidly. Traditionally car buyers bought their car on HP through their dealer, but now generalised personal lending products have overtaken point-of-sale car finance and the car finance market is following the pattern of personal loan and mortgage markets with increasing numbers of people turning to the internet to access advice on financing their next car purchase.
Leadbay Loans Business Development Manager, Toby Hughes says, “There has been a definite increase in demand from both mortgage and loan advisers who are looking to broaden the number and type of products that they can offer to their clients, and the number borrowers who are looking on-line for car finance.
“Traditional methods of finding financing through your car dealer are declining, and so we expect to see this become an increasingly successful area for advisers who are looking to add to the portfolio of products they offer their clients.” |
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| Notes for editors |
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| Leadbay launched in January 2005 after a thorough study of mortgage advisers’ needs and requirements; it forms part of Add Momentum which launched in the summer of 2003. Add Momentum focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfil potential, achieve new things and make a real difference. |
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The Advantage
Our leads are primarily sourced through the internet from customers who have
confirmed they are actively seeking a mortgage or loan, and wish to speak to an
advisor.
The Security
To ensure that the process is within FSA guidelines, Leadbay has been reviewed
and endorsed by the top UK compliance firm
threesixty
Our Goal
Leadbay's immediate goal is to provide the best service to mortgage and loan
advisers and professionals, by sourcing fresh internet enquiries. These are
then sold in the most flexible way possible, at the prices you want to pay.
Leadbay's long term goal is to become the industry leader, and through quality,
innovation and value for money, set the standard in lead provision.
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