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Leadbay appoints new Commercial Manager
16th November 2006
Leadbay has appointed a new Commercial Manager to look after its relationships with key mortgage and loan advisers.
Andy Cowell Andy Cowell joins Leadbay with a wealth of experience in financial services from The Source where he was Software Services Director a role he held following his promotion from Sales and Marketing Manager.

Andy’s role is to look at growing the Leadbay brand by forming new commercial relationships with brokers. He will look to help to reinforce Leadbay’s position as lead generator of choice.

Toby Hughes, Leadbay’s Business Development Manager says, “Andy’s appointment is the next step for Leadbay in growing and consolidating our relationship’s with key advisers. Andy is keen to speak to anyone who will be interested in forming a strategic relationship’s with Leadbay.”
Notes for editors
Leadbay launched in January 2005 after a thorough study of mortgage advisers’ needs and requirements; it forms part of Add Momentum which launched in the summer of 2003. Add Momentum focuses on delivering innovative services that are customer-focused and easy to use. Its ethos is to bring people and technology together; to help people to fulfill potential, achieve new things and make a real difference.
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The Advantage

Our leads are primarily sourced through the internet from customers who have confirmed they are actively seeking a mortgage or loan, and wish to speak to an advisor.

The Security

To ensure that the process is within FSA guidelines, Leadbay has been reviewed and endorsed by the top UK compliance firm threesixty


Our Goal

Leadbay's immediate goal is to provide the best service to mortgage and loan advisers and professionals, by sourcing fresh internet enquiries. These are then sold in the most flexible way possible, at the prices you want to pay.

Leadbay's long term goal is to become the industry leader, and through quality, innovation and value for money, set the standard in lead provision.



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